WillsRecord launches with an AI music-and-rewards pitch

Festus Atu Otabor has launched WillsRecord, a Silicon Valley-based music technology platform that seeks to put music creation, distribution, streaming and ways to earn money in a single digital service. The company describes it as an artificial-intelligence music-economy ecosystem and says it is open to creators, students and music enthusiasts. WillsRecord Inc. is legally established in the United States and Nigeria, according to the founder and chief executive’s announcement reported by Realnews. Its proposed model would let users create and distribute music, stream songs and earn through activity on the platform, while extending rewards to listeners as well as creators. The company’s stated ambition is to consolidate functions that have traditionally been fragmented across the music industry. A WillsRecord profile published by Beulah Media calls the service an AI-powered, all-in-one system for streaming, creating, distributing and monetising music, and says it is meant to give independent creators control over their sound, rights and revenue. The platform also says it can serve content creators looking for custom royalty-free background scores and producers completing mixes. Its intended audience extends beyond individual artists and listeners to enterprises, educational institutions, faith-based organisations and industry partners. However, the launch announcement did not set out the eligibility rules, reward structure or potential value of listener payments. It also gave no further detail on the technology, revenue model, artist-payment arrangements or creator protections. WillsRecord invited media organisations and the public to explore its website and offered guided demonstrations, while proposing media partnerships involving coverage and shared-revenue opportunities. The launch arrives as AI music raises wider questions about copyright and compensation. The U.S. Copyright Office has been examining issues including copyright in AI-generated works and the use of copyrighted material in AI training since early 2023. It received more than 10,000 comments on its 2023 inquiry and published a report on the copyrightability of generative-AI outputs in January 2025. WIPO Magazine reported in May 2025 that generative systems can make music from text prompts in seconds, but that the growth of the technology has sharpened questions about paying artists whose work helps train models. It said commercial services including Suno and Udio had not disclosed their training datasets or model details. The commercial setting is also expanding. IFPI said global recorded-music revenue rose 4.8% to $29.6 billion in 2024, with streaming accounting for 69% of the total. In Sub-Saharan Africa, recorded-music revenue grew 22.6% to $110 million, passing $100 million for the first time. IFPI has warned that unauthorised ingestion of copyrighted music for generative-AI training threatens human artistry, while streaming manipulation can divert money from legitimate artists.